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Learning about innovation in my industry & market

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I am an executive of the company [xxx]. You can find us at the website address [https://xxxx.com/] and  [https://xxx.com/]. I am interested to learn and provide learning about innovation to me and my staff, before building an innovation strategy and action plan and allocating resources, etc. can you help me in this matter?


Ask AI 🪄



Marketplace Answer:


Great to have you here! As an executive at [xxxxx]—a leading motorway retail and forecourt service provider—you’re in a unique and fast-evolving space where consumer expectations, sustainability pressures, and tech integration are reshaping the industry.


Let’s walk through a structured way to help you and your staff get innovation-ready before jumping into strategy and resource allocation.


🌱 Step-by-Step Guide to Prepare [xxxx] for Innovation


We’ll use the Connect – Learn – Practice – Innovate framework, tailored specifically for your context.



🔗 1. CONNECT: Understand the Why


🚘 Your Industry Challenges:

• Rapid evolution of EV infrastructure

• Rising pressure for sustainability and carbon neutrality

• Changing consumer habits around mobility, food, convenience

• Increased competition from integrated retail and tech ecosystems (e.g., Shell Recharge, Amazon Go, bp Pulse)


📊 Why Innovation Is Hard in Retail/Fuel/Forecourt:

• Legacy operating models and fragmented systems

• Tight margins make long-term bets difficult

• Cross-functional silos limit collaborative innovation

• Overemphasis on efficiency (exploit) vs. future bets (explore)


👉 What to do now:

• Run an Innovation Self-Assessment to map current maturity across SPOC (System, People, Org, Culture)

• Schedule a free 1-2-1 with:

• 🧠 Organisation Partner

• ⚙️ Technology Partner

• 🛒 Market Partner


📦 InnovMates Products to Start With:


• Discovery Catalogue (Free consultation, assessment, and events)

• Driving Innovation Culture Change

• Organizational Capability for Innovation


📚 2. LEARN: Build Shared Language & Capability


✨ Learning Outcomes to Focus On:


Outcome

What It Means for xxx

LO1

Understand why innovation is needed—beyond tech: value creation, future resilience.

LO2

Learn to distinguish product (new meal options), business model (subscriptions, loyalty), system-level (EV ecosystem).

LO3

Frame innovation as a capacity, not a campaign.

LO4

Learn how to build routines and leadership rituals to support innovation.

LO5

Reflect on your innovation challenges and opportunities by type (offerings, customer experience, supply chain).


📦 InnovMates Learning Hall Courses:

• Innovation 101: Foundations of Innovation

• Case Studies in Business Model Innovation

• Customer Journey & Experience Design

• IoT for Business Innovation

• Driving Innovation Culture Change

• Market Research for Innovation


🎧 And for mindset shifts: Listen to Catalina Cernica’s approach to value-creating innovation oai_citation:0‡definition of innovation from catalina cernica.pdf.


🧪 3. PRACTICE: Start Small, Learn Fast


Let’s turn learning into capability by testing real concepts:

• Practice Hall: Simulate innovation scenarios before launching new offerings

• Explore vs Exploit: Map where xxx is investing today vs. where it needs to explore

• Run an MVP Workshop: e.g., Try a new value proposition for EV drivers or high-frequency food shoppers


📦 Recommended Products:

• Strategy & Business Model Innovation Workshops

• Customer-Centric Innovation Programs

• Agile & Lean Innovation Implementation

• Innovation Training & Certification Programs for frontline & middle management


🧭 Challenge your teams to reflect:


How much of our time is spent “exploiting” what we already know vs. “exploring” future value?


🚀 4. INNOVATE: Get Strategy-Ready


Once you and your teams are aligned:

• Clarify the innovation types that matter:

• Product/service (e.g., fresh food offering)

• Business model (EV bundles, loyalty)

• System-level (charging networks, retail-partnership integration)

• Set your Innovation Operating Model

• Use insights from Oxford’s Strategic Innovation Programme to map your strategy oai_citation:1‡Chapter 1.docxoai_citation:2‡OXF INO OMU1 Video 1 Transcript.pdf


📦 Products to Build Strategy:

• Organizational Capability for Innovation

• Driving Organizational Structure for Innovation

• Innovation Leadership for Executives

🎯 WHAT TO DO NEXT?


✅ Immediate Actions:

1. Run the free Self-Assessment (Discovery Catalogue)

2. Take “Innovation 101” as a leadership team

3. Book a 1-2-1 with our experts (Org, Tech, Market partners)

4. Explore Practice & Learning Hall bundles from [InnovMates Product Portfolio] oai_citation:3‡InnovMates_Product_Portfolio_1.pdf


✨ You’ll then be ready to develop a powerful, custom-fit innovation strategy grounded in your staff’s learning and reflection.

Would you like me to create a learning roadmap for different staff levels (exec, ops, store managers, marketing, etc.) or a suggested innovation pilot calendar?


Always here to simplify and support your innovation journey 💡


Take the First Step Toward Innovation Success


Turn disruptive innovation into Opportunities